Privacy Policy

Privacy Policy

Effective Date: July 30, 2026 Last Updated: July 30, 2026

Scarlett Belle Cruises (“Scarlett Belle,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information we collect, how we use it, who we share it with, and what rights you have when you visit scarlettbelle.com (the “Site”), contact us, book an event, chat with our AI concierge, or otherwise interact with our services.

By using the Site or communicating with us, you agree to the practices described in this Policy.

1. Who We Are

Scarlett Belle Cruises is a private event yacht and charter operator based at Channel Islands Harbor in Oxnard, California. We host weddings, private parties, corporate events, memorial cruises, and public holiday cruises aboard the Scarlett Belle, Starlight, and affiliated vessels.

Business Address: 3600 S. Harbor Blvd., #219, Oxnard, CA 93035 Phone: (805) 290-5370 Email: boatcruiseplanner@gmail.com

2. Information We Collect

2.1 Information You Provide Directly

When you submit a form, request a quote, book an event, or contact us, we may collect:

  • Name
  • Email address
  • Phone number
  • Event type, date, guest count, and budget
  • Message content and other details you choose to share
  • Payment and billing information (processed by our payment processor; we do not store full card numbers)
  • Guest and vendor details relevant to your event

2.2 Information from AI and Automated Communication Tools

We use an AI concierge (the “Belle” chatbot) and AI voice assistant to help answer questions and gather booking information. When you interact with these tools, we collect:

  • The content of your chat or voice conversation
  • Call recordings and transcripts
  • Timestamps, duration, and device or browser information
  • Any personal details you share in the course of the conversation

AI disclosure: Some of our replies (chat, SMS, and voice) are generated or assisted by artificial intelligence. If you would prefer to speak with a human, tell the assistant “speak to a person” or call us at (805) 290-5370.

2.3 Information Collected Automatically

When you visit the Site, we and our service providers automatically collect:

  • IP address and approximate location
  • Browser type, operating system, and device identifiers
  • Pages viewed, referring URL, and time spent on the Site
  • Clicks, form interactions, and scroll behavior
  • Cookie identifiers and similar tracking data

2.4 Information from Third Parties

We may receive information about you from:

  • Advertising platforms (Meta/Facebook, Google) reporting on ad performance and conversions
  • Referral partners, event planners, and vendors
  • Publicly available sources such as social media if you tag or message us

3. How We Use Your Information

We use the information described above to:

  • Respond to inquiries and provide quotes
  • Book, confirm, and coordinate cruises and events
  • Send booking confirmations, reminders, and event logistics
  • Process payments and issue receipts
  • Send marketing emails, SMS, and promotional offers (only where permitted)
  • Improve the Site, our AI tools, and the customer experience
  • Measure and optimize advertising performance
  • Prevent fraud, enforce our terms, and comply with legal obligations
  • Train and improve our internal AI systems using anonymized or aggregated data

4. SMS and Text Messaging

If you provide your mobile number, you may receive text messages from Scarlett Belle Cruises related to your inquiry, booking, event coordination, or marketing offers.

  • Message and data rates may apply.
  • Message frequency varies.
  • Reply STOP at any time to opt out. Reply HELP for assistance.
  • Consent to receive text messages is not a condition of booking or purchase.
  • We do not sell or share your mobile number or SMS opt-in data with third parties or affiliates for their own marketing purposes.

5. Cookies and Tracking Technologies

The Site uses cookies, pixels, tags, and similar technologies to operate the Site, remember your preferences, measure traffic, and deliver relevant advertising. This includes:

  • Google Analytics and Google Ads for site analytics and conversion tracking
  • Meta (Facebook) Pixel and Conversions API for ad measurement and audience building
  • Session and functional cookies used by our website and CRM platform

We may share hashed identifiers (such as a hashed email or phone number) with Meta and Google so that ad performance can be measured. These identifiers are hashed before transmission and are used only for measurement, attribution, and audience purposes.

You can control cookies through your browser settings and opt out of certain advertising cookies at:

  • Google Ads Settings: https://adssettings.google.com
  • Meta Ad Preferences: https://www.facebook.com/adpreferences
  • Digital Advertising Alliance: https://optout.aboutads.info

6. How We Share Your Information

We do not sell your personal information for money. We share information only as needed to run the business, including with:

  • Service providers who help us operate, such as our CRM and marketing automation platform (HighLevel/GHL), email and SMS providers, hosting providers, AI chat and voice providers, payment processors, and analytics tools
  • Advertising partners (Google, Meta) for measurement, attribution, and audience creation, using hashed and pseudonymized identifiers where possible
  • Event partners and vendors you engage as part of your booking, such as caterers, florists, officiants, DJs, and photographers
  • Professional advisors such as attorneys, accountants, and insurers
  • Government or law enforcement when required by law, subpoena, or court order
  • A successor in connection with a merger, acquisition, or sale of business assets

Under California law, sharing hashed identifiers with advertising platforms for cross-context behavioral advertising may be considered a “sale” or “share.” You have the right to opt out. See Section 10 below.

7. Data Retention

We keep personal information for as long as needed to fulfill the purposes described in this Policy, including booking, event delivery, warranty and dispute resolution, tax and accounting requirements, and internal recordkeeping. Marketing contacts are retained until you unsubscribe or ask us to delete your information.

Call recordings, chat transcripts, and voice AI logs are generally retained for up to 24 months for quality assurance, training, and legal purposes unless a shorter period is required by law.

8. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. No system is 100% secure, and we cannot guarantee absolute security. You are responsible for keeping your account credentials and personal devices secure.

9. Call and Message Recording

By calling us, leaving a voicemail, texting us, or interacting with our AI voice assistant, you consent to your call, message, or conversation being recorded, transcribed, and stored for booking, quality, training, and compliance purposes. California and some other states require two-party consent, and by continuing the conversation after being notified you are providing that consent.

10. Your California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have the right to:

  • Know what personal information we collect, use, disclose, and share
  • Access and receive a copy of your personal information
  • Delete personal information we hold about you, subject to legal exceptions
  • Correct inaccurate personal information
  • Opt out of the sale or sharing of your personal information for cross-context behavioral advertising
  • Limit the use of sensitive personal information
  • Non-discrimination for exercising your rights

To exercise these rights, email boatcruiseplanner@gmail.com with the subject line “California Privacy Request” or call (805) 290-5370. We may need to verify your identity before processing your request. You may also authorize an agent to act on your behalf; we may require written authorization and identity verification.

We do not knowingly sell or share the personal information of consumers under 16 years of age.

11. Other State Privacy Rights

Residents of other U.S. states with comprehensive privacy laws (such as Colorado, Virginia, Connecticut, Utah, Texas, Oregon, and others) may have rights similar to those described above. Contact us using the information in Section 10 to exercise any applicable rights.

12. Children’s Privacy

The Site and our services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, contact us and we will delete it.

13. Third-Party Links

The Site may link to third-party websites, social media pages, or booking platforms. We are not responsible for the privacy practices of those third parties. Review their privacy policies before providing information.

14. Do Not Track

Some browsers offer a “Do Not Track” signal. Because there is no consistent industry standard for how to respond to these signals, we do not currently respond to them. You can still control tracking using the cookie and advertising controls described in Section 5.

15. International Visitors

The Site is operated from the United States. If you visit from outside the U.S., your information will be transferred to, stored, and processed in the United States, which may have different data protection laws than your country. By using the Site, you consent to this transfer.

16. Changes to This Policy

We may update this Policy from time to time. The “Last Updated” date at the top will reflect the most recent changes. Material changes will be posted on the Site. Your continued use of the Site or our services after changes take effect means you accept the updated Policy.

17. Contact Us

Questions, requests, or concerns about this Privacy Policy or how we handle your information:

 

Scarlett Belle Cruises 3600 S. Harbor Blvd., #219 Oxnard, CA 93035 Phone: (805) 290-5370 Email: boatcruiseplanner@gmail.com